Saturday, July 31, 2010

You look a lot like the guy on my coffee jar...

LOS ANGELES — Russell Christoff was standing in line at a Home Depot in 2002 when a woman said, "You look like the guy on my coffee jar." . . .But Christoff never had appeared on a coffee jar — or so he thought until weeks later.

Christoff then remembered: In 1986, he had posed for a photographer on assignment for Nestle. He was paid a modest amount and assumed nothing came of the shoot.

How wrong he was. A Los Angeles County Superior Court jury last week ordered Nestle USA to pay Christoff — now a 58-year-old kindergarten teacher in Antioch — $15.6 million for using his likeness without his permission and profiting from it. . .


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